In what ways you see gender stereotypes being promoted in the late capital extravaganza? Well the straight answer would be through the projections like that of advertisements and numerous other popular media connotations like television and the movies. Yes of course, the glamourous Bollywood movies and songs of late cling on 'traditions'. The spectacle attempts to gloss away and blind the spectators from getting the glimse of what lies underneath.
It is this everydayness that defines gender roles and adds gloss to it. Yes, like everything else gender sells and so does the gender roles.
A security guard and a salesman (probably) make sense of defining how the woman is supposed to stay under the veil, never see outside without it because there is this male gaze afraid by the men themselves. Meanwhile, in a patriarchal world kaleidoscope is riding a car sharing with a couple and a baby fallen asleep on her mother's lap. Protected by the father and advised by the male cab driver about the gender roles and sacrifices of the mother.
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